Saturday, March 24, 2007
Episode #27 - Twitter for Music Marketing?
Twitter has been variously described as "micro blogging" and "asynchronous chat". My friend Mitch Joel even coined the term "permission based stalking" which sounds a little creepy to me, but it kind of gets the point across.
Since Twitter is a completely text-based tool that is limited to 140 characters per entry, you'd think it wouldn't be very useful as a music promotion tool, right? Well I've got some ideas about that...
Music:
Cat Jahnke -"Ink"
Check out Cat Jahnke on the Podsafe Music Network
Mentioned in this episode:
Labels: c.c. chapman, christopher penn, julien smith, social networking, twitter
Thursday, March 22, 2007
Bum Rush the Charts TODAY!
Today is the day to Bum Rush the Charts! The podcasting and social media community is working together to take “Mine Again” by the band Black Lab to number one in the iTunes charts.
And if you buy through this affiliate link, part of your purchase will go to a special scholarship program created by my friend Christopher Penn and his gang over at the Student Loan Network.
Labels: black lab, bum rush the charts, christopher penn, Student Loan Network
Tuesday, March 20, 2007
"Hamster video" wins $5000 from Network2.tv contest!
Labels: hamsters, jeff pulver, network2, network2.tv, video
Saturday, March 17, 2007
Episode #26 - Quality Breeds Quantity & Bum Rush the Charts
Social technologies like Second Life and Twitter are all about building quality relationships, which leads to quantity of fans, friends and followers.
Also, a promo and explanation for Bum Rush The Charts on March 22nd, and how YOU can be part of history.
Music:
Black Lab - "My Year On Earth"
Check out Black Lab on the Podsafe Music Network.
Mentioned in this episode:
- Association of Internet Marketing and Sales (AIMS) Canada
- C.C. Chapman
- Bum Rush The Charts
- Christopher Penn
- Financial Aid Podcast
- Bum Rush The Charts iTunes link - will be active March 22nd
Labels: aims canada, black lab, blacklab, bum rush the charts, bumrushthecharts, c.c. chapman, christopher penn, financial aid podcast, financialaidpodcast, second life, secondlife, social network, twitter
Wednesday, March 14, 2007
Two VERY different interviews with me
The first was by Network2.tv founder Jeff Pulver. Jeff and I hung out a bit last week during Canadian Music Week, and he asked me about my entry into his "How To Watch Internet TV" contest.
The second was by Sara Scurfield for the Association of Internet Marketing & Sales (AIMS) Canada blog. Sara and I spoke about band/brand marketing in Second Life, part of the lead up to my AIMS presentation next week the always awesome C.C. Chapman.
Labels: aims canada, branding, c.c. chapman, hamsters, jeff pulver, marketing, network2, network2.tv, sara scurfield, second life, secondlife
Saturday, March 03, 2007
Episode #25 - Is a BAND a BRAND?
Mitch Joel says "yes." Bob Lefsetz says "hell NO!" What do you think? Does the idea of branding cheapen music, or is it important part of the model for the modern music business?
Music:
BELT - "My Year On Earth"
Check out BELT on the Podsafe Music Network.
Mentioned in this episode:
- Mitch Joel from Six Pixels of Separation
- PodCamp Toronto videos
- C.C. Chapman
- AIMS (Assoication of Internet Marketing and Sales) Canada
- The Lefsetz Letter
- Rhino Records podcast
Labels: bob lefsetz, branding, c.c. chapman, marketing, mitch joel, music, online, podcamp, podcamptoronto, podcamptoronto2007
How to Watch Internet TV on Network2.tv
Since there were no negative comments to my last special video episode, I decided to do yet another. This one is a little different -- it's my entry into the Network2.tv contest.
Brought to my attention by my friend Chris Brogan, Community Developer for Network2, the contest awards up to $25,000 (USD) of his boss Jeff Pulver's money to video makers who create their own unique moving visual answer to the question "How Do You Watch Internet Video?"
So, to wit, I have created this humble entry using my own unique combination of idiotically catchy music, ham-handed animation, and rodents. Rodents? Huh? Well you'll just have to watch, won't you?
Labels: chris brogan, contest entry, hamsters, insane music, jeff pulver, network2, network2.tv, video
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